February 19, 2004

Wired Sez: Blogads Work

Wired reports on the phenomenal success of advertising on blogs for one congressional candidate - a $2,000 ad buy across several blogs resulted in more than $80,000 in campaign contributions, in small donations from people across the country. The story,"Blogs Pump Bucks Into Campaigns," also explores why Republican candidates haven't yet flocked to blog advertising. (Short version: Other Democrats have learned rapidly from Howard Dean's Internet fundraising success.) HobbsOnline, with daily readership now around 1,500 and rising, welcomes advertising via Blogads - and your ad will be seen not just on the front page of the site but on every page. HobbsOnline has had 23,395 unique visitors already this month (stats through Feb. 16), up from 18,261 for the entire month of January.