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« Cult Meeting | Main | You Can't Befriend a Rabid Dog » January 8, 2007Time Waits For No BlogTime magazine is "again reinventing itself online, this time by revamping its site to emphasize breaking news and blogs," revamping its website to include more-rapid news updates, news aggregation from multiple sources, and blogs. MediaPost.com reports. A key new feature: a news aggregator summarizing top stories from major newspapers and blogs around the world that will be posted to the site at 7:00 each morning. Time.com also will add "a raft of new blogs," says MediaPost. "Last year, Time hired prominent bloggers Ana Marie Cox and Andrew Sullivan to help punch up the site's political coverage." Cox will now host a new blog called "Swampland" that focuses on political buzz and breaking news from Time's political team, including columnist Joe Klein and Washington bureau chief Jay Carney. Time correspondents Scott MacLeod and Andrew Butters will run a blog on the Middle East, while the magazine's Susie Jakes and Bill Powell will blog on China. Former CIA operative Robert Baer will write a regular Intelligence column, and Time art critic Richard Lacayo will blog about art, architecture and photography in "Looking Around."Time.com editor Josh Tyrangiel tells MediaPost that, so far, some Time.com bloggers haven't posted as often as he would have liked, but from now on they'll be expected to post at least twice a day. "For blogs to be successful, they need to be updated frequently and have strong points of view," he said. Only two posts per day? Update: A clever comment from a reader who asks, "So, is this Time magazine's way of retroactively naming themselves "Person of the Year?" Very sneaky. Very funny. Actually, I was Time's Person of the Year. Posted in Journalism & Media
Comments
I like it very much Posted by: jon at January 8, 2007 9:18 AMSo, is this Time Magazine's way of retroactively naming themselves "Person of the Year?" Very sneaky. Posted by: Progressive Federalist at January 8, 2007 3:08 PMPost a comment
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